Social Media Marketing Specialist, Miami
Social Media Marketing Specialist
Looking for a driven Social Media Marketing Specialist with Healthcare experience (preferred) to improve and widen our presence across the best social media platforms and create a professional look for our business.
The goal is to inform our patients and employees (physicians, NPs, PAs and staff) of current and future services offered, ensure new patient traffic flow, and create new content for the businesses within Compass Health Systems, PA.
Responsibilities
Build and execute social media strategy according to our goals
Serve as a project manager, content writer and graphic designer to ensure quality and timeliness of company goals
Communicate with our providers to have their services come across on marketing material as professionally as possible
Communicate with our preferred pharmacy to produce content for marketing to our patients and the general public
Communicate with our Medical Marijuana department to create professional content that can be presented in our clinics and any other external facility/businesses
Enhance our website and manage it on a consistent basis
Create engaging content on our social media platforms or create new social media accounts based on what is trending
Create an informative waiting room for our patients using TV programs and kiosks
Produce mass communication to our patients through email and test messaging (i.e. collecting survey data from our patients, promoting our services, and informing of discounts and promotions
Create and send out weekly newsletters for our employees updating them on latests news and policies
Organize informative and engaging meetings to update our providers of current and new projects
Construct a plan to improve our company’s and providers’ online presence with positive reviews
Develop creative content for press releases
Research best practices and trends for social media engagement as well as overall design of social media accounts
Qualifications and Skills:
Excellent oral and written English communication skills
Experience working in the healthcare industry
In-depth working knowledge of Facebook, Twitter, Instagram, YouTube, LinkedIn, etc
Experience with Adobe products and basic graphic design
Experience with website enhancement and management
Experience using Microsoft products (Excel, Word, Outlook, Powerpoint, etc)
Ability to organize, analyze and prioritize workload effectively and efficiently under minimal supervision to meet deadlines
Experience with social media analytics, including Google Analytics and Facebook Insight
Job Type: Full-time
Salary: $40,000.00 to $50,000.00 /year
Experience:
- Social Media Marketing: 1 year (Preferred)
Education:
- Bachelor’s (Preferred)
Location:
- North Miami, FL (Preferred)
Language:
- English (Required)
Work authorization:
- United States (Required)
Required travel:
- 25 (Preferred)
Send resume to: careers@compass.md
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